A Beginner's Guide to Selling Products Online


The internet has revolutionized the way businesses work. One of the biggest advantages of online business is the ability to reach a global audience.

If you’re looking to sell products online, there are several things you need to consider. In this blog post, we’ll discuss the basics of how to sell products online.

Choosing the Right Platform

When selling products online, it’s important to consider having a store on a marketplace like Amazon, eBay or Etsy, as well as your own website.

Marketplaces already have a large audience, which can make it easier to sell products. However, you’ll be competing with other sellers and will have to pay a fee to use the platform.

Having your own website gives you more control over your business, but you’ll need to invest in building and marketing your website. By having both a store on a marketplace and your own website, you can take advantage of the benefits of both platforms and ensure that you have a strong online presence.



Building Your Online Store

Once you’ve chosen a platform, it’s time to build your online store. If you’re using a marketplace, you’ll need to create a seller account and list your products.

Make sure to include high-quality photos and detailed descriptions of your products. If you’re building your own website, you’ll need to choose an ecommerce platform like Options Plus, Shopify etc.

These platforms make it easy to build an online store, even if you have no coding experience. You’ll also need to choose a domain name and hosting provider. With Options Plus you get a free domain name and hosting is included!

Marketing Your Products

Once your online store is up and running, it’s time to start marketing your products. There are several ways to do this, including social media marketing, email marketing, and paid advertising.

Social media platforms like Facebook and Instagram are great for promoting products and engaging with customers.

Email marketing is a great way to build relationships with customers and keep them informed about new products and promotions.

Paid advertising, such as Google Ads and Facebook Ads, can help you reach a larger audience quickly.


Selling products online can be a great way to start a business or expand an existing one. By choosing the right platform, building a great online store, and marketing your products effectively, you can reach a global audience and grow your business. Remember to focus on providing great customer service and quality products, and you’ll be well on your way to success. Good luck!